Rather interesting statistic came across my desk today which leaves me thinking. My downloads of apps are only 25% US and 75% the rest of the world. I’ve been missing the markets that are important, trying to market to the US, when just from search engine hits (though I don’t have analytics of where) I’m getting the vast majority of my downloads.
I’ve been a small headed American. I’m chastising myself a lot.
That said, thank you all for recommending the Handwashing app yesterday. My bumbling social media effort unfortunately failed, but I look at it as a learning experience. I have a lot to think about who my market is and how to serve them before attempting this again.